When you think about it, the process of buying a used car is pretty similar to hiring an employee. The steps are (or should be) similar:
Deborah L. Kerr, Ph.D. is a performance measurement expert and a co-founding partner of Affintus, a pre-employment assessment company based in Austin, Texas. Her work in performance measurement and management has been written about in Financial World magazine and has been cited as “best practice” by SHRM. Her approach and success with organizational measurement were featured in Paul Niven’s 2002 book Balanced Scorecard Step by Step and Mohan Nair’s 2004 book Essentials of the Balanced Scorecard. Deborah led the development of the one of the nation’s first public sector balanced scorecards and in 2004, that measurement system was recognized as one of the world’s best when it was elected to the Balanced Scorecard Hall of Fame. She is on the graduate faculty of Texas A&M University where she teaches management, public policy theory, and organizational performance measurement. Her teaching has been recognized with the University’s 2008 Distinguished Achievement Award for Teaching (based on nomination and support from current and former graduate students) and with the 2009 Silver Star Award given by the Class of 2009 for outstanding service and dedication.
Texas State University Round Rock Campus
1555 University Blvd.
Round Rock TX 78665
Tuesday, August 27th, 11am-1pm
INNOVATION READINESS SERIES
The Innovation Readiness Series™ is a 10 module eLearning course that gives entrepreneurs tools to successfully launch their ideas. Based on the commercialization know-how developed at the IC2 Institute at The University of Texas at Austin over the past 30 years, this course establishes the baseline for any great idea. It is built for entrepreneurs, engineers, or students to help them gain clarity on their ideas and to build a case so they can begin business planning. The course is provided in a self-paced eLearning program, along with personalized coaching from a Texas State SBDC Advisor.
Whether you have a specific product or a great idea, we strongly encourage our clients to enroll in this course to organize and articulate your products' benefits, develop clarity through market analysis, realize important milestones for developing your product or idea, and understand how to effectively present your product or technology. This will allow a clearer path towards launching your business and achieving your goals. Our Small Business Advisors look forward to helping support and advise you on developing your business case and idea.
Successful completion of the course will enable the participant to:
- Articulate technology quickly & distinctly to potential investors or partners.
- Identify key technology benefits and their potential commercial value.
- Navigate the development status of the technology.
- Understand IP basics and early strategic IP issues.
- Assess the competition.
- Validate the idea through a using a proven market validation methodology.
- Engage in early business development on their technology.
Contact your SBDC advisor today to get started! Email: firstname.lastname@example.org or phone: (512) 610-0996.